In 2020, my sister-in-law's breast cancer diagnosis turned our daily lives upside down. Faced with the loss of her eyelashes and her sense of femininity, I felt a deep urge to create a treatment that would go far beyond aesthetics: a ritual of gentleness, comfort, and rebirth.
Months spent searching for the right laboratories, imagining every detail of the packaging, testing demanding formulas, capturing the essence of the brand in images... and in May 2022, the very first product was born: the MYLANA eyelash serum.
From this personal story was born our slogan: “Beauty is an emotion” ®.
Because each MYLANA treatment carries within it the intention to make you feel, to reconnect, to reveal.
We believe that beauty isn't just about perfect appearances or imposed standards. It's lived, felt, and revealed in every moment when we feel good about ourselves. A natural glow, a confident gaze, a sincere smile... Beauty is, above all, an emotion that emanates from within and expresses itself externally.
Today, the range has expanded to 5 products - designed to enhance this authentic beauty, the one born from well-being, confidence and the care we give ourselves.
Because a gesture of care, an enchanting perfume, sublime lips or an illuminated look can transform a day, bringing this little pleasure and this feeling of assurance.
And that's just the beginning.
Thank you for writing this story with us. XX
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